Forrester
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SG banks, insurers customer experience quality unimproved in 2024
SG banks, insurers customer experience quality unimproved in 2024
It's become difficult to distinguish leaders from laggards as the gap has narrowed.
Financial firms to raise gen AI spending as they seek growth benefits
Despite hype, gen AI spending is low in 2023, at around $400,000 at its highest.
Empathy deficit erodes customers’ trust in banks
Customers who feel valued are willing to spend more for banking products.
Only 30% of Singaporeans trust financial institutions, amongst the lowest in the region
In Hong Kong, Australia, and Singapore, less than half of the customers express trust in their banks.